Mass production of this simple yet effectively designed product will be relatively inexpensive and simple to accomplish using current production means and technology.

The is made of a polyvinyl chloride acetate (PVCA) and in an ID-1 format in ISO/IEC 7813 class, which measures three and thirty-seven hundredths inches in length by two and one-eighth inches in height by three-hundredths of an inch in depth (3 37/100” x 2 1/8” x 3/100”). The corners of this card are rounded with a radius of approximately one-eighth of one inch (1/8”).

A magnetic stripe, or magstripe, is included on the rear wall of this card. This magstripe is of high-coercivity (HiCo) for durability and long-term use, and with a rating of four thousand Oersteds (4,000 Oe). Two (2) separate tracks for storage of relevant data about its using consumers are featured within this magstripe, and this data is in a binary code format. 

The facing of the card features the select design of its issuer.  An account number is imprinted upon the facing by stamping.

A laminate coating is applied to each side of the “Reloadable Coupon Card.”

A commercial website of secured status is used with the “Reloadable Coupon Card,” and is programmed to accept entry of the card holder’s name and/or account number, and entry of particular coupons of interest for association with that card holder.

Features

  • Card:
    • Made of polyvinyl chloride acetate (PVCA)
    • In ID-1 format
    • In ISO/IEC 7813 class
    • Measuring 3 37/100” x 2 1/8” x 3/100”
    • With rounded corners of 1/8” radius
    • Individual card number printed on facing
    • Variety of decorative designs upon facing
  • Magnetic Stripe:
    • Magstripe on the rear wall of card
    • In high-coercivity format
    • With rating of 4,000 Oersteds
    • With two separate tracks for storage of relevant data
    • Data stored in binary format
  • Website:
    • Commercial website
    • Of secured status
    • For entry of account data
    • For attribution and affiliation of particular coupon programs
      upon individual cards

Benefits

  • Stores promotional coupon data upon individual user cards.
  • Allows users to research, pre-attribute and redeem coupons for
    personal use.
  • Replaces paper/printed coupons.
  • Eliminates costs of paper/printed coupons.
  • Eliminates advertisement placement costs of paper/printed coupons.
  • Eliminates distribution costs of traditional coupons.
  • An environmentally-friendly alternative to regular coupon use.
  • More durable than paper/printed coupons.
  • Provides coupons to consumers through a very popular means.
  • The website provides an advertising source for the coupon issuing
    companies to a captured and relevant market.
  • The website can potentially generate income by charging a nominal
    fee to the consumer.
  • The website can potentially generate income by charging a placement
    fee to participating coupon issuing companies. 
  • Eliminates the time needed by the consumer to locate coupons.
  • Eliminates need for consumers to save and secure printed coupons.
  • Allows coupons to be redeemed simply by swiping the card at a retail
    checkout location.
  • Faster and easier to issue to cashiers than paper/printed coupons.
  • Faster and easier to process than paper/printed coupons.
  • Can improve checkout time in retail stores.
  • Can help businesses reduce their labor costs per sale.
  • Can improve consumer loyalty.
  • Can encourage more coupon usage.
  • Can encourage more purchases overall.
  • Addresses the needs of today’s consumers.
  • Can appeal to a very large and still growing consumer market.
  • Can appeal to the millions of new coupon users.
 
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