Attention: Mrxs Inc., is currently looking for a qualified company to manufacture and distribute the Reloadable Coupon Card under a licensing agreement.

Please find below Pertinent Marketing Facts pertaining to the “Reloadable Coupon Card.”

The Reloadable Coupon Card can appeal
to a large consumer group.

• Over 2.6 billion sales coupons are used on an annual basis in the United States, and by almost 110 million U.S. households. That’s 94 percent of our population, 76 percent of whom state that they use coupons regularly.
• These coupons are not just saving these consumers a nickel here and a dime there – these coupons have an average face value of $1.29 each. Coupons directly generate over $8 billion in sales, and initiate $3.3 billion in savings for their users. This is an average of over $1,000 in individual savings every year for each coupon-redeeming consumer.
• The Reloadable Coupon Card can appeal to this very large consumer group, and can gain very high response in only a brief time period.  In fact, even if the Reloadable Coupon Card
  were to appeal to only one percent of these consumers, that would still result in over 1 million
  household users.
• The new Reloadable Coupon Card can be a “can’t-miss” opportunity.

The Reloadable Coupon Card can
join a growth trend of coupon usage.

• It’s correct – over 2.6 billion coupons used by 110 million households that generate $8 billion in sales and $3.3 billion in savings on an annual basis.  These incredibly large numbers are impressive. However, they are still growing and very quickly, in fact.
• Recall that 94 percent of U.S. consumers are currently using coupons, according to a study from the first quarter of 2009.  This figure was only 89 percent for 2008, though. While that five percent difference may not seem very large, please note that this constitutes an additional 5.8 million households.  That is quite a large number in growth, and in a very short time period, too.
• Not only are more consumers using coupons, but these consumers are using more coupons.  In fact, coupon redemption grew 16.7 percent for the last quarter of 2008 alone,  and 34 percent of U.S. consumers say they are using more coupons today in 2009 than they did during the last three months of 2008.  The total number of coupons used in the first quarter of 2009 is 10 percent higher than the same period of last year.
• Coupon usage is extending to non-traditional markets, as well, such as mass merchandisers, dollar stores and chain drug stores, and by double digits.
• With a growing consumer group that’s using a growing number of coupons in a growing number of retail locations, the opportunity for the Reloadable Coupon Card is growing, as well, and to very impressive heights.

The Reloadable Coupon Card can appeal
to the newest users of retail coupons.

• Coupon usage has entered the age of modern technology.  In fact, the Internet is the second largest source of coupons today.  Of the 2.6 billion coupons used in 2008, over 400 million of them came from websites. 
• Online coupons have a higher ratio of issuance-to-use, as well.  Online coupons are about four times more likely to be used than standard coupons, and almost 70 percent of all coupon users get their coupons from the Internet – that’s almost 76 million households.
• This high usage is a very new trend.  In 2002, only 3.8 percent of coupons redeemed came from websites.  In the last six years, though, that number has more than quadrupled to 16 percent, and a majority of all coupon-using consumers – 52 percent, which equals almost 57 million households – say that the Internet is the preferred source of their coupons; even more so than the Sunday paper.  This dramatic surge and stated preference clearly indicate that use of computers and the Internet is a fantastic way to reach out to today’s consumers.
• The Reloadable Coupon Card can reach out to many consumers and can help them achieve maximum savings on each and every shopping trip while eliminating the time and hassle required by traditional coupons.

A complete Preliminary Marketing Report is Available upon Request.